PURPOSES OF THE NOTICE

 

This privacy notice (the “Privacy Notice”) contains important information about the personal data that is collected when you visit this Website and other websites of the Company’s brands (collectively, the “Websites”), whether as a registered or unregistered user, and describes how we use such data. Where applicable, it also explains the processing of the data provided by the user or collected during visits to boutiques directly managed by the Company or by associated companies (the “Boutiques”), or to points of sale managed by its commercial partners (the “Points of Sale”), or during other forms of contact with the Company. This notice is to be regarded as additional to any other information you may receive in other such circumstances.

This document contains important information on the following:

 

  1. THE PROCESSING OF PERSONAL DATA
  2. PERSONAL DATA PROCESSED
  3. PURPOSE AND LEGAL BASIS FOR THE PROCESSING OF PERSONAL DATA
  4. COMMUNICATION OF PERSONAL DATA
  5. DATA TRANSFER TO NON-EUROPEAN COUNTRIES
  6. PROTECTION OF THE PRIVACY OF MINORS
  7. STORAGE, ACCESSIBILITY AND TRANSFER OF PERSONAL DATA 
  8. SECURITY AND CONFIDENTIALITY OF PERSONAL DATA
  9. RIGHTS OF DATA SUBJECTS
  10. PRIVACY RIGHTS OF CITIZENS OF CALIFORNIA
  11. DATA RETENTION
  12. POLICY ON COOKIES AND SIMILAR PROCESSES
  13. LINKS, ADVERTISERS, SPONSORS AND ADVERTISING
  14. DATA CONTROLLER, DATA PROTECTION OFFICER: COMPANY CONTACTS 
  15. UPDATES TO THIS NOTICE - COMMUNICATIONS

 

ACKNOWLEDGEMENT OF THIS PRIVACY POLICY

 

By visiting the Website, using its services or interacting with the Company, its Points of Sale, Boutiques and/or Websites, users confirm that they have read and understood this Privacy Notice. In particular, they confirm that they understand the Company may collect, use, store, share and disclose personal data collected through the Websites, the Boutiques, and/or the Points of Sale in accordance with this Privacy Notice. 

If they do not agree to the terms of this Privacy Notice, users are requested not to visit this Website, create an account, or otherwise use this Website or submit any personal data to it, or provide their consent when offered this option under applicable law.

 

1. THE PROCESSING OF PERSONAL DATA

 

In this Privacy Notice, the term “Personal Data” refers to any information that allows the Company to identify the user (or a third party whose data the user provides), directly or indirectly, including any information related to the purchase of goods or services, or that the user chooses to communicate to the Company or share with it, or with third parties, while using the Websites or at the Points of Sale. The processing of personal data will be carried out in accordance with the General Data Protection Regulation (EU) 2016/679 “Reg. (EU) 2016/679” and, where applicable, the legislation of the country in which the data is to be collected. The Company reserves the right to carry out further data processing where required by law or in the context of investigations, criminal proceedings, or other such actions.

 

2. PERSONAL DATA PROCESSED

 

2.1 Origin of data

The Company collects personal data from the user only when the user voluntarily provides information, for example:

 

in the case of Brand Websites that carry the Company’s products: placing an order through the Website(s) as a “guest”; creating or modifying an account; creating a wish list; entering a contest, prize draw, or promotion; searching the Website; contacting the Company by submitting a comment or question; subscribing by email for newsletters and updates regarding the latest products and services, store openings, events, or promotions; or requesting order or delivery confirmations or other notifications;

in the event of registration and access to the account via social login: if the user chooses to register or access their reserved area using their social network credentials (Facebook or Google), the user’s data will be communicated to the Company by the selected social network, subject to the data subject’s explicit consent, which must be expressed through the social network interface before accessing.

For more information on the processing of personal data by the social networks involved, please read their respective privacy policies available at the following links:

 

in the case of the Company’s Boutiques and Points of Sale: by filling out the Company’s customer card, conversing informally during visits to the Company’s Boutiques or Points of Sale, interacting with the Company or purchasing products;

 

in the case of events: by participating in events, surveys and market research, contests and other promotions, including online, for example, on mini-sites managed by the Company on third-party social networks such as Facebook;

 

in the case of the Company’s customer service: requesting assistance, special services or after-sales support;

 

in the case of emails, SMS and other electronic messages: exchanging communications between the Company and the user.

 

If the user provides the Company with the personal data of third parties (for example, family members, other customers or potential customers), they must ensure that these third parties are informed and have authorised the use of their data as described in this Privacy Notice.

 

2.2 Types of data

The Company may collect and use different types of personal data depending on the specific purposes pursued and described below:

  • common personal data such as name, surname, gender, age/date of birth, country of origin, images and other personal data permitted by applicable law to collect; contact details, such as address, email address, telephone number, mobile number, fax number (if applicable), and other contact information permitted by applicable law to collect; payment information, such as payment method (credit or debit card), where appropriate, and passport or other identity document number, where required for tax or anti-money laundering purposes; sales-related information such as products or services provided, place of purchase, product codes, amount, sale total, VAT number, complaints, returns, refunds, or other sales-related information permitted by applicable law to collect;
  • habits and profiles, such as purchase data (purchase history, including the stores where the purchase was made, type, quantity, and price of products purchased), information on customer relationship management activities and initiatives (date and category of such actions completed or to be completed, and their results), purchasing habits and preferences (wish list, favourite categories of product, colour, style, other brands purchased, most visited countries, awareness of the Company’s brands, sizes, notes on purchasing habits or particular needs (i.e., preferred materials), other information (such as employment history, education, hobbies and lifestyle) permitted by applicable law to collect; and family information, such as marital status, anniversary date, number of children, information about children, and other family-related information permitted by applicable law to collect.

 

3.  PURPOSE AND LEGAL BASIS FOR THE PROCESSING OF PERSONAL DATA

 

Depending on the specific circumstances in which the interaction between the user and the Company occurred, personal data may be used for the following purposes.

3.1 For online and in-store sales (by the Boutique or Point of Sale where the user makes the purchase or by the supplier of the local website, as identified in the Conditions of Sale of the online purchase)

The personal data provided by the user or collected at the time of purchase, whether or not conducted as a registered user, namely personal details, contact information, data relating to purchases, tax data, payment details, information relating to sales and any other data strictly necessary for the delivery of the products, will be used to:

  1. manage, administer and process product purchases, and sales and after-sales services, such as administrative tasks, accounting, returns, warranties, tax-free refunds where applicable, fraud prevention, and communications with the user, including via email, for any issues related to order management or subsequent inquiries related to the order;
  2. comply with obligations imposed by laws, regulations or EU legislation (including anti-money laundering legislation) and establish or defend legal claims.

It is necessary to provide personal data for the aforementioned purposes and refusal would make it impossible to complete the purchase.

The processing of data for:

  • the purposes referred to in letter a) occur to fulfil pre-contractual and contractual obligations;
  • the purposes referred to in letter b) to fulfil legal obligations.

3.2 For the specific purposes for which the data was voluntarily provided

The personal data provided by the user or collected when the user requests a specific service (for example, by registering his/her account on the Websites, dealing with complaints or requesting information), namely personal contact information and any data strictly necessary to follow up on the request, will be used to:

  1. provide the requested services (for example, carrying out the account registration process, managing authentication on the Website and the user’s accounts, assisting the user and managing any complaints and wish lists and responding to any contact request or question submitted by the user, also via customer service);
  2. complete the account registration and authentication process via social login;
  3. manage the newsletter subscription if the user is not registered.

It is necessary to provide personal data for the aforementioned purposes and refusal would make it impossible to complete the request.

Except where otherwise required to comply with applicable local regulations, the processing of data for:

  • the purposes referred to in letter a) occur as necessary to follow up on the request;
  • the purposes referred to in letter b) occur with prior consent;
  • the purposes referred to in letter c) occur with prior consent.

3.3 For customer relationship management (CRM) purposes if the user registers

The personal data provided by the user by filling in the Company’s forms, or collected during visits to the Boutiques, Points of Sale or Websites, or interactions with the Company, namely personal and contact details, data regarding the user’s habits and profile and details about his/her family, will be entered into the centralised CRM system to:

  1. offer promotions, discounts, and other personalised services, send newsletters and other marketing and commercial communications on products and services, invitations to events of the Company’s brands (organised by the Company or its distribution chain), surveys and research, market analyses, invitations to contests, prize games or promotions and other initiatives for registered users or customers of the Company’s brands (“marketing”). The Company may use traditional contact methods (postal mail and telephone) and/or digital and automated means (e-mail, SMS, MMS, telephone and other digital channels, such as social media) and may send users such communications based on their profile, if users have provided their consent to profiling (see the following point 3.3 b));
  2. analyse the contacts made by users with the Company, their interests, preferences and shopping habits, and create individual or aggregate profiles based on them, to understand how we can provide users with a better service, as well as providing a better shopping experience in all the Boutiques and Points of Sale in Italy and abroad (“profiling”). The Company may also use personal data to create groups and perform statistical and market analyses aimed at identifying the products and/or services of its brands that may be of interest to customers, and improving its services (including the Websites).

The Company may use personal data for profiling purposes only with the data subject’s prior consent.

The data collected on the Websites will be combined with any information obtained by the Company through interactions with the sales staff of the Boutiques and/or Points of Sale. The processing of personal data for profiling is carried out in compliance with the guarantees and parameters established by current law.

Entering data into the CRM system is optional and free of charge (based on the consent the user can choose to provide) and can only occur when personal data is provided for both the marketing and profiling purposes referred to in points 3.3 a) and b) or for only one of the two. Users may unsubscribe or withdraw their consent at any time (see point 9 below). In any case, refusal to provide personal data for one or both of these CRM purposes does not prevent the user from using the Company’s services or from making purchases, but the Company will not be able to inform the user of the marketing initiatives and events described above and will not be able to understand the user’s interests and offer a more personalised shopping experience.

 

4. COMMUNICATION OF PERSONAL DATA

 

The company shares the user’s personal data with its related companies, distributors and affiliates, including those located in other countries, and with other companies that provide services on its behalf (as described in more detail below), under its direction or that of third parties. These companies and organisations will exclusively receive the personal data required to carry out the services and will not be authorised to use them for any other purpose. 

 

4.1 Communication of personal data to the Data Processors pursuant to Art. 28 GDPR

When the user buys products or uses the company’s online sales services, their personal data could be shared by the e-commerce supplier of this website with selected third parties that provide services to the supplier, including those which process the orders, ship the products, process credit or debit card payments and carry out fraud-prevention checks.

 

The user’s personal data may be shared with third parties, including digital platforms (including Meta, Google and other providers indicated in point 12 below) to monitor and analyse the Website activities and/or allow the measurement of marketing campaigns, on behalf of the Company as data supervisors pursuant to Art. 28 GDPR or (as independent data controllers or joint data controllers) to provide services under the scope of marketing campaigns based on user tracking activities (e.g. retargeting). To understand how these companies process the user’s personal data and, if you wish, to change the protection settings, see the privacy section of each digital platform listed in the Cookie Policy section.

 

The user’s personal data may also be shared with third parties to host website content, provide technical and organisational services functional to the above purposes, keep customer’s bank details, provide assistance in sending or managing marketing activities (in addition to the above) and manage emails, market analyses, surveys, competitions, reward schemes or promotions. These third parties may have access to the user’s personal data or store them or process them in order to provide these services, as data processors pursuant to Art. 28 GDPR, on behalf of the Company in Italy, in the country in which the user is located or abroad. The providers of company services are not authorised to use the personal data for purposes other than the provision of the contracted services.

 

The processing of the user’s personal data for CRM purposes will be carried out, in accordance with the instructions supplied by the company, by the associated enterprises that manage the company brands locally in Italy and in other countries or online, and by the Company’s commercial partners (affiliates and distributors) that manage the Points of Sale and online sales on their Websites, as data processors pursuant to Art. 28 GDPR.

 

4.2 Communication to other Data Controllers

The user’s personal data may be shared with companies that are involved in the management of payments and fraud-prevention checks, that operate independently as data controllers, in order to provide the user with online sales services.

In the case of capital or corporate transactions (for example, mergers or acquisitions, company restructuring or liquidation), customer data may be surrendered and shared with the company participating in these transactions, to the extent allowed by law based on the legitimate interest of the Company. 

 

The company may also communicate the user’s personal data to third parties (i) where required by an EU or member state regulation; (ii) in the case of legal proceedings; (iii) in response to a request from the forces of law and order based on legitimate grounds; or (iv) to protect the rights, privacy, security or the property of the Company or the public.

 

In addition, to the extent allowed by law, the company may disclose the personal data to third parties in the case of disclosures relating to the user of the website, where deemed necessary to investigate, prevent or adopt measures regarding unlawful activities, suspected fraud or if the company, at its sole discretion, believes that the use of the website by the user is incompatible with the actual conditions of the website.

 

The complete list of designated data processors and third parties to whom the data is disclosed can be obtained through our contacts listed below (point 14).

 

5. DATA TRANSFER TO NON-EUROPEAN COUNTRIES

 

Personal data will be transferred abroad only if adequate levels of protection and safeguards are ensured for data protection, in accordance with applicable legislation.

In this regard, please note that in the event of transfers to countries not covered by adequacy decisions pursuant to applicable legislation, the Company signs Standard Contractual Clauses with the companies concerned. 

 

6. PROTECTION OF THE PRIVACY OF MINORS

 

This Website is intended for a general audience, however, its services are intended for persons aged 18 and over. The Company does not knowingly request, collect, use or disclose personal data provided by persons under the age of 18, whether online or at the Boutiques and Points of Sale. If the Company becomes aware that it has personally collected data from a minor, it will delete it.

If the user is not the required age, they are asked not to register or make any online purchases, and should instead ask an adult (i.e., their parent or guardian) to perform the necessary procedures.

 

7. STORAGE, ACCESSIBILITY AND TRANSFER OF PERSONAL DATA

 

The processing of personal data collected through the Websites occurs primarily using electronic or web-based means, including web analytics services hosted on servers of selected Company providers operating both within the European Union (for example, in Germany and Ireland, for online sales transactions on the Websites managed directly by the Company) and outside it (for example, in the United States, for the Company’s newsletter subscription services). In Boutiques and Points of Sale, the processing of personal data may also be carried out on paper. In both cases, personal data for CRM purposes is entered into the Company’s centralised and secured database located in Italy and managed by CRM Managers and the marketing team in Italy and abroad.

Access to personal data will be permitted only to authorised personnel of the Boutiques, Points of Sale, and the local e-commerce provider (for example, management personnel from the digital marketing and IT, retail, administration, and security departments), based on a real need to know such information and using multi-level access control tools. This staff has undertaken to respect confidentiality obligations and has been expressly designated as data controllers, as required by applicable law. In particular, where users have provided their consent to the processing of their personal data for CRM purposes, the relevant data may be read, modified, and updated by the Company’s staff and by those employed at Boutiques, Points of Sale, and/or local e-commerce suppliers (especially by sales and marketing personnel). The staff, present in Italy or abroad, has received specific training and is required to respect confidentiality obligations. The Company may use it to collect, use and communicate data according to its instructions.

 

 

8. SECURITY AND CONFIDENTIALITY OF PERSONAL DATA

 

The Company has implemented appropriate measures to protect the user’s personal data from accidental loss and from unauthorised access, use, modification, and disclosure. When the user provides order information, for example, the Company uses Secure Socket Layer (SSL) technology, an encryption tool that ensures the security of information transmitted over the Internet. In managing this Website, we also use password controls, firewall technology, and other technological and procedural security measures. Although the Company has implemented the above security measures for the Website, the user should be aware that 100% security cannot be guaranteed. Therefore, users provide their personal data at their own risk and, to the maximum extent permitted by applicable law, the Company shall not be liable in any way for any disclosure of such data due to errors, omissions or unauthorised actions of third parties during or after their transmission to the Company. The Company advises users to (i) periodically update software to protect data transmission over networks (for example, antivirus software) and ensure their electronic communications service provider has adopted appropriate means to secure data transmission over networks (for example, firewalls and spam filters); (ii) keep their username and password to access their account confidential and not disclose them to anyone; and (iii) periodically change their password.

In the unlikely event that the Company believes the security of a user’s personal data in its possession or control has been or may have been compromised, it will notify the user of the incident in accordance with applicable law, using the methods prescribed therein (by providing the Company with their email address, the user consents to receive such communications electronically via that email address).

 

9. RIGHTS OF DATA SUBJECTS (PURSUANT TO ARTICLES 15-22 GDPR)

 

9.1 User rights

At any time and free of charge, users may access their data; receive their electronic personal data in a structured, commonly used, machine-readable format and transmit it to another data controller (data portability), as well as have it corrected, updated, modified, or deleted (subject to any applicable exceptions); restrict data processing; object to the processing of data concerning them, including profiling; and withdraw any consent previously given.

Users may exercise their rights by contacting the Company at the address provided below. Requests for data deletion are subject to applicable legal obligations and the Company’s document retention obligations.

If users believe there is a problem with the way we are handling his/her personal data, they have the right to lodge a complaint with their national data protection authority or with that of any other country in the EU or European Economic Area.

To exercise these rights, users may submit a request by sending an email to the address infoprivacy@weekendmaxmara.com, or a letter by regular mail to the address below (point 14). When contacting the Company, users must include their name, email address, mailing address and/or telephone number(s) to ensure that the Company can properly handle the request.

 

9.2 Accuracy - Updating personal data

To allow the Company to better serve them, users are urged to check and update their personal data regularly.  If registered, users may access and modify their personal data using the user account settings on the Website; alternatively, users may contact the Company (see point 14) for assistance in updating their personal data.

 

9.3 Management of choices relating to direct marketing and profiling

If users wish to opt out of their data being used for CRM, marketing, and/or profiling purposes, or manage advertising preferences, they may send a simple request to the Company (see point 14) as indicated below or manage their account choices accordingly. The same procedure applies if users wish to revoke their consent to profiling. 

 

10. CALIFORNIAN PRIVACY RIGHTS

 

Under California Civil Code Section 1798.83, individuals who are users and California residents have the right to request from businesses with which they have a business relationship certain information regarding the types of personal information those businesses share with third parties conducting direct marketing activities, as well as the identities of the third parties with whom the Company has shared such information during the immediately preceding calendar year. 

If the user is resident in California and would like a copy of the information provided to us under this law, they may submit a written request to the Company. The response will be provided within 30 days of the request.

 

11. DATA RETENTION

 

Personal data will be retained for the duration of the business relationship and for as long as necessary to pursue the purposes described in this Privacy Notice. After this period, the user’s personal data will be retained only to comply with legal and regulatory obligations or to allow the Company to maintain proof of its respective rights and obligations.

The user’s personal data processed for CRM purposes (point 3.3) will be retained until the account is closed or until consent to their processing for these purposes is withdrawn. Personal data relating to purchase information processed for profiling and marketing purposes will be retained for a limited period, in accordance with the terms permitted by applicable law, and will be deleted on expiry of that period.

 

12. COOKIES AND ONLINE TRACKING TOOLS

 

The company uses tracking tools that utilise unique identifiers on the website to collect and save information (for example through the use of cookies, namely small text files stored on the device browser used by the user to visit the website) or use resources (for example by running a script) on the user’s device when the latter interacts with this website.  

If the user has given their consent to the use of tracking tools on the Website, setting their preferences as willing via banners or in the area , the Company can also use personal data, such as the email, postal address or telephone number provided by the user to improve, for example, the measurement of effective conversions of its potential customers on the Websites, through the monitoring of its marketing campaigns, as well as to show the user marketing ads and content consistent with their interests, on the basis of the consumer preferences and behaviour identified through cookies and/or other tracking tools of media platform operators, including Meta Platforms Ireland Ltd., Google Ireland Limited and other operators, following the analyses they conduct on their users based on their interactions. For more information about cookies and tracking tools that the Company uses, as well as to find out how to enable or disable them, please read the Cookie Policy section.

 

13. LINKS, ADVERTISERS, SPONSORS AND ADVERTISING

 

This Website may contain links to various websites, including those owned or controlled by the Company, as well as third-party websites. 

If users choose to provide personal data on one of these linked third-party websites, that data will be treated in accordance with the privacy notice and security policies of the destination site. 

This privacy notice, however, applies in cases where the linked site is managed by a third party appointed as Data Controller pursuant to Article 28. 

The Company is not responsible for the collection, use, disclosure, or any other form of processing of data by third-party websites. Users are therefore advised to read the privacy policies of these sites.

 

14. DATA CONTROLLER, DATA PROTECTION OFFICER: COMPANY CONTACTS

 

For the purposes of this Privacy Notice and the data processing described herein, it is specified that the term “Company” refers to Max Mara Fashion Group Srl, with registered office in Via Pietro Giannone, 10 - 10122 Turin, Italy. As the parent company, through its affiliates, the Company is the data controller (as defined in Regulation (EU) 2016/679) of the data collected at Boutiques, Points of Sale and/or Websites in Italy and abroad for the CRM purposes referred to in points 3.2 and 3.3. The Company has designated its Data Protection Officer, responsible for handling any questions or claims relating to the processing of personal data for CRM purposes, who can be contacted at the following addresses: Via Pietro Giannone 10, 10122 Turin (Italy), email: dpo@mmfg.it.

The data controller of the information collected at the local Boutique, Point of Sale and/or Website for the purposes related to the sales referred to in point 3.1 is the Weekend Max Mara Boutique, Point of Sale or online store where the purchase is made and/or which collected the data. 

The local seller may be required to process data in accordance with the data protection regulations in force in the country in which it is based. However, unless conflicting mandatory rules apply in that jurisdiction, the local seller undertakes to process the user’s personal data in accordance with the principles set out in this Privacy Notice.

 

15. UPDATES TO THIS NOTICE - COMMUNICATIONS

 

The Company, at its sole discretion, reserves the right to change, modify, add, or remove portions of this Privacy Notice at any time by posting the revised version on this page of the Website and updating the “Last Modified” date indicated below. It is the responsibility of the user to review the Privacy Notice from time to time to take notice of any changes. In some cases, the Company may provide additional communications regarding material changes to this Privacy Notice by posting a notice on the home page of this Website or, for registered users, by sending a notification email or placing a notice on the user’s account page. Therefore, any browsing of the website or completing a purchase on the Website or in any store, following communication of the revision to the Privacy Notice in the manner described above, implies that the user has read the revised Privacy Notice. If the processing of personal data is based on consent, new explicit consent will be requested where necessary.

To view previous versions of the Privacy Notice, please visit the following page: weekendmaxmara.com/database-privacy

 

LAST MODIFIED

This notice comes into force from 20 November 2025

 

ZAKAJ TO OBVESTILO?

Ta politika zasebnosti (»Politika zasebnosti«) pojasnjuje katere podatke zbiramo, ko obiščete to Spletno stran in ostale spletne strani naših blagovnih znamk (skupaj »Spletne strani«), kot registriran ali neregistrirani uporabnik, ter opisuje kako zbrane podatke uporabljamo. Če je to ustrezno, ta Politika zasebnosti opisuje tudi, kako obdelujemo podatke, ki nam jih posredujete sami, ali jih zberemo o vas, ko obiščete naše butike, ki jih upravljamo neposredno sami ali naše podružnice (»Butiki«), ali prodajna mesta, ki jih upravljajo naši poslovni partnerji (»Prodajna mesta«), ali v zvezi z drugimi stiki, ki jih imate morda z nami. Ta politika zasebnosti dopolnjuje vse druge informacije, ki ste jih dobili v  drugih okoliščinah.

Ta dokument pojasnjuje pomembne informacije o naslednjem:

 

1.    OBDELAVA OSEBNIH PODATKOV

2.    OSEBNI PODATKI, KI JIH ZBIRAMO

3.    KAKO UPORABLJAMO OSEBNE PODATKE

4.    KAKO DELIMO OSEBNE PODATKE

5.    ZASEBNOST OTROK

6.    HRAMBA, DOSTOPNOST IN PRENOS OSEBNIH PODATKOV

7.    VARNOST IN ZAUPNOST OSEBNIH PODATKOV

8.    PRAVICE V ZVEZI Z OSEBNIMI PODATKI – UPRAVLJANJE VAŠIH IZBOROV

9.    KALIFORNIJA PRAVICE DO ZASEBNOSTI

10.      HRAMBA PODATKOV

11.      NAŠA POLITIKA GLEDE PIŠKOTKOV IN PODOBNIH PROCESOV

12.      POVEZAVE, OGLAŠEVALCI, SPONZORJI & OGLASI

13.      UPRAVLJALEC OSEBNIH PODATKOV – KAKO NAS KONTAKTIRATI

14.      POSODABLJANJE POLITIKE O ZASEBNOSTI – OBVESTILA

 

 

SPREJEM

Z obiskom Spletne strani, uporabo storitev, ali kadar kako drugače sodelujete z nami, našimi Prodajnimi mesti, Butiki in/ali Spletnimi stranmi, potrjujete, da ste prebrali in da razumete to Politiko zasebnosti in se strinjate, da lahko zbiramo, uporabljamo, hranimo, posredujemo in razkrijemo osebne podatke, ki smo jih zbrali preko Spletne strani, Butikov in/ali Prodajnih mest v skladu s to Politiko zasebnosti. Če še niste registrirani, vas lahko prosimo za vašo privolitev (npr. da obkljukate potrditveno polje), če menimo, da je to ustrezno zaradi varstva vaših pravic, ali če tako zahtevajo veljavni zakoni. V primeru, da se ne strinjate s pogoji te Politike kakovosti ali ne podate vaše privolitve, ko vam je v skladu z veljavno zakonodajo, ponujena ta možnost, prosimo, da ne obiskujete te Spletne strani, si ne ustvarite računa in ne uporabljate ali posredujte osebnih podatkov preko Spletni strani na drug način.

  1. OBDELAVA OSEBNIH PODATKOV

Besedna zveza »Osebni podatki« uporabljena v tej Politiki zasebnosti, se nanaša na vsak podatek, ki nam neposredno ali posredno omogoča vašo identifikacijo (ali identifikacijo tretje osebe, katere osebne podatke nam posredujete), vključno s podatki povezanimi z nakupom blaga ali storitev, podatki, ki  nam jih sporočite oziroma delite z nami ali s tretjimi osebami med uporabo Spletne strani ali na Prodajnih mestih. Osebne podatke bomo obdelovali v skladu s Splošno uredbo o varstvu podatkov (EU) 2016/679 »Uredba (EU) 2016/679« in zakonodajo države, v kateri bodo zbrani osebni podatki, če je to ustrezno. Pridržujemo si pravico do dodatne obdelave, kadar je to predpisano z zakonom ali kot del kazenske ali druge preiskave ali postopka.

  1. OSEBNI PODATKI, KI JIH ZBIRAMO
    1. Vir podatkov

Podatke zberemo od vas samo, če jih prostovoljno delite z nami, na primer:

Spletne strani z blagovnimi znamkami, ki distribuirajo naše izdelke: ko oddate naročilo preko Spletne(-ih) strani kot »gost«; ustvarite račun ali spreminjate vaš račun; ko sestavljate seznam želja; se prijavljate na nagradno igro, natečaj ali promocijo; ko brskate po Spletni strani; stopite v stik z nami s komentarjem ali vprašanjem; se prijavite na e-poštna obvestila in novice v zvezi z našimi najnovejšimi izdelki in storitvami, odpiranjem butikov, dogodki ali promocijami; ali ko zahtevate prejem potrditve naročila, potrdila o pošiljki ali druga obvestila; Naši Butiki in Prodajna mesta: ko izpolnjujete našo kartico za stranke, med neformalnimi pogovori, ko obiščete naše Butike ali Prodajna mesta, komunicirate z nami ali kupite blago; Dogodki: ko sodelujete na naših dogodkih, v anketah in tržnih raziskavah, izzivih in drugih promocijah, tudi na spletu, npr. manjše spletne strani, ki jih imamo na socialnih omrežjih, kot je Facebook;

Naša služba za stranke: ko prosite za pomoč, posebne storitve ali pomoč po nakupu;

E-pošta, sporočila ali druga elektronska sporočila:  ko komuniciramo med sabo.

 

Če nam posredujete osebne podatke tretjih oseb (npr. vaših družinskih članov, drugih naših strank ali potencialne stranke), se prepričajte, da so navedene tretje osebe seznanjene in se z uporabo njihovih osebnih podatkov, kot je opisano v tej Politiki zasebnosti, strinjajo.

 

    1. Vrste podatkov

Zbiramo in uporabimo lahko različne vrste osebnih podatkov, odvisno od našega namena, kot je opisano spodaj:

  1. osebne informacije, kot so ime, priimek, spol, starost/datum rojstva, država izvora in ostale osebne informacije, kot to dovoljuje veljavna zakonodaja;
  2. kontaktne podatke, kot so naslov, e-poštni naslov, telefonska številka, mobilna številka, številka faksa (če jo imate) in ostali kontaktni podatki, kot to dovoljuje veljavna zakonodaja;
  3. podatki o plačilu, kot so način plačila (kreditna kartica, debetna kartica), če je to ustrezno, številka potnega lista, ko je to potrebno zaradi davčnih razlogov ali iz razlogov preprečevanja pranja denarja;
  4. podatki povezani s prodajo, kot so datum opravljenega nakupa oz. storitve, podatki o kupljenih izdelkih ali storitvah, mesto nakupa, koda izdelka, znesek, skupen znesek kupljenega blaga oz. storitev, davčna številka, pritožbe, vračila blaga, vračila denarja in ostale informacije povezane s prodajo, kot to dovoljuje veljavna zakonodaja;
  5. navade in profili, kot so podatki, ki se nanašajo na vaš nakup (vključno z zgodovino nakupov, butikom, kjer je bil opravljen nakup, vrsta, količina in cena izdelka, ki ste ga kupili), informacije, povezane z aktivnostmi upravljanja odnosov s strankami (datum in kategorije navedenih dejanj, ki so izvedene ali jih je treba izvesti, in rezultatov teh dejanj), nakupovalne navade in preference (seznam želja, prednostne kategorije izdelkov, barva, slog, druge kupljene blagovne znamke, najbolj obiskane države, kako poznate naše blagovne znamke, velikosti, opombe glede nakupovalnih navad ali posebnih potreb, ki ste jih navedli vi, torej želeni materiali), druge informacije (informacije, povezane z zaposlitvijo, izobrazba, hobiji in življenjske aktivnosti), kot to dovoljuje veljavna zakonodaja; in
  6. podatki, povezani z družino, kot so zakonski status, datum obletnice, število otrok, informacije, povezane z otroki in druge informacije, povezane z družino, kot to dovoljuje veljavna zakonodaja.
  1. KAKO UPORABLJAMO OSEBNE PODATKE

Osebni podatki se lahko uporabijo za naslednje namene, odvisno od posebnih okoliščin, v katerih ste v stiku z nami.

    1. Za spletno prodajo in prodajo v trgovinah (v lokalnem Butiku/na Prodajnem mestu,  kjer ste opravili nakup ali spletni trgovini lokalnega prodajalca, kot je opredeljeno v Pogojih prodaje vašega spletnega nakupa)

Vaši osebni podatki, ki ste nam jih posredovali ali so bili zbrani med vašim nakupom kot gost ali kot registriran uporabnik, tj. osnovne osebne informacije, kontaktni podatki, podatki o vašem nakupu, davčni podatki, podatki o plačilu, podatki, povezani s prodajo in ostali podatki, ki so nujno potrebni za dobavo izdelkov bodo uporabljeni:

  1. za nadzorovanje, upravljanje in obdelavo vašega nakupa naših izdelkov, prodajne in poprodajne aktivnosti, t.j. npr. administrativne in računovodske aktivnosti, vračila, garancije, vračila davka (če je to ustrezno), preprečevanje prevar, komunikacijo z vami, tudi preko e-poštnih sporočil, glede kakršne koli težave v zvezi z obravnavo naročila ali kasnejšimi zahtevami v zvezi z naročilom;
  2. za izpolnjevanje obveznosti, ki jih nalaga veljavna zakonodaja, predpisi ali zakonodaja EU (vključno z zakonodajo o preprečevanju pranja denarja) ter za vložitev zahtevka ali obrambo pred pravnim zahtevkom.

Zagotavljanje osebnih podatkov za zgoraj navedene namene je nujno potrebno, zato zavrnitev posredovanja teh podatkov onemogoči dokončanje vašega nakupa.

Če ni drugače določeno z veljavno lokalno zakonodajo, se lahko podatki obdelajo v navedene namene brez vaše privolitve, ker je to potrebno za izpolnjevanje pogodbenih in zakonskih obveznosti.

 

    1. Za posebne, prostovoljne, namene

Vaši osebni podatki, ki ste nam jih posredovali ali so bili zbrani, ko ste zaprosili za določeno storitev (npr. registracijo vašega računa na naši Spletni strani, obravnavanje pritožb, prošnje za informacije), tj. osebne informacije, kontaktni podatki, ki so nujno potrebni za obravnava vaše zahteve, bodo uporabljeni:

  1. za zagotavljanje storitve, ki ste jih zahtevali (npr. upravljanje procesov registracije vašega računa, nadzorovanje verodostojnosti Spletne strani, upravljanje z vašimi računi, pomoč in obravnavanje pritožb, vodenje seznamov želja, obravnavo postavljenih vprašanj ali zahtev za stik, tudi preko naše službe za stranke);
  2. za upravljanje naročnine na novice, če pri nas niste registrirani.

 

Zagotavljanje osebnih podatkov za zgoraj navedene namene je nujno potrebno, zato zavrnitev posredovanja teh podatkov onemogoči obravnavo vaše zahteve.

 

Če ni drugače določeno z veljavno lokalno zakonodajo, se lahko podatki obdelajo v navedene namene brez vaše privolitve, ker je to potrebno za izpolnjevanje pogodbenih in zakonskih obveznosti.

    1. Za namene upravljanja odnosov s strankami (CRM), če se registrirate pri nas

Vaši osebni podatki, ki nam jih posredujete z izpolnitvijo naših obrazcev, ali ki so zbrani, ko obiščete naše Butike, Prodajna mesta ali Spletne strani in ste z nami v stiku, torej osebne informacije, kontaktni podatki, podatki o vaših navadah in profilu, družinske informacije, bodo vnesene v naš centraliziran sistem upravljanja odnosov s strankami:

  1. da vam ponudimo promocije, popuste in drug prilagojene storitve ter vam pošiljamo novice, druga tržna in komercialna sporočila o izdelki in storitvah ter vabila na dogodke o naših blagovnih znamkah (ki jih organiziramo mi ali naša distribucijska veriga), za pošiljanje anket in raziskave, tržnih analiz, vabil za sodelovanje v nagradni igri, natečaju ali promociji ter drugih vabil za registrirane stranke ali stike naših blagovnih znamk (»trženje«). Uporabljamo lahko tradicionalna sredstva komuniciranja (pošta in telefon) in/ali digitalna in avtomatska sredstva komuniciranja (e-pošta, SMS, MMS, telefon in drugi digitalni kanali, npr. družabni mediji) ter vam, če ste se strinjali s profiliranjem (glej točko 3.3. b) spodaj), lahko pošiljamo ta sporočila na podlagi vašega profila;
  2. za analiziranje vaših stikov z nami, zanimanj, preferenc in nakupovalnih navad in za oblikovanje individualnih ali zbirnih profilov na podlagi teh analiz, da zagotavljanje boljše storitve, vključno za zagotavljanje prilagojene prodajne izkušnje v katerem koli in vseh Butikih in Prodajnih mestih v Italiji in v tujini (»profiliranje«). Osebne podatke lahko uporabimo tudi za ustvarjanje skupin ter izvajanje tržnih in statističnih analiz, usmerjenih v prepoznavanje izdelkov in/ali storitev, ki so v interesu kupcev naših blagovnih znamk, in za izboljšanje naših storitev (vključno s Spletnimi stranmi). Podatke, zbrane na Spletnih straneh, bomo združili s podatki, ki smo jih morda pridobili preko vaših stikov s prodajnim osebjem v Butikih in/ali na Prodajnih mestih. Obdelava osebnih podatkov za namen oblikovanje profila poteka v skladu z jamstvi in ukrepi, ki jih določa veljavna zakonodaja.

Vaš vnos podatkov v sistem upravljanja odnosov s strankami (CRM) je prostovoljen in brezplačen (na podlagi vaše izbirne privolitve) in samo, če svoje osebne podatke posredujete za namene trženja in profiliranja v skladu s točkami 3.3.a) in b) ali ene od njih. Kadarkoli se lahko odjavite ali prekličete vašo privolitev (glej točko 8. spodaj).  Zavrnitev posredovanja vaših osebnih podatkov za oba ali enega od namenov upravljanja odnosov s strankami (CRM) vam ne preprečuje, da bi na kakršenkoli način uporabljali naše storitve ali opravljali nakupe, vendar vas ne bomo mogli obveščati o zgoraj opisanih marketinških pobudah in dogodkih in ne bomo mogli razumeti vaših interesov in vam ponuditi bolj prilagojene nakupovalne izkušnje.

  1. KAKO DELIMO OSEBNE PODATKE

Vaše osebne podatke, ki smo jih zbrali, delimo z našimi podružnicami, distributerji in franšizami, vključno s tistimi v drugih državah, in z drugimi podjetji, ki opravljajo storitve v našem imenu (kot je opisano spodaj) po našem navodilu ali navodilu tretje osebe. Z navedenimi družbami in organizacijami bomo delili samo osebne podatke, ki so potrebni za zagotavljanje storitev ter jim bomo prepovedali uporabo teh osebnih podatkov za katerikoli drug namen.

    1. Deljenje z obdelovalcem podatkov

Ko kupujete naše izdelke ali uporabite naše spletne prodajne storitve, bo spletni prodajalec te Spletne strani vaše osebne podatke morda delil z izbranimi tretjimi osebami, ki zagotavljajo storitve prodajalcu, vključno s tistimi, ki izpolnjujejo naročila, odpošiljajo izdelke, obdelujejo plačila s kreditnimi in debetnimi karticami in izvajajo kontrole nad preprečevanjem zlorab.

Vaši osebni podatki lahko delimo s tretjimi osebami z namenom spremljanja in analiziranja aktivnosti Spletnih strani, spletne vsebine gostiteljev, zagotavljanja tehničnih in organizacijskih storitev, ki so funkcionalne za zgoraj navedene namene, vzdrževanja baze podatkov strank, zagotavljanja pomoči pri trženju in upravljanju e-poštnih sporočil, analiz trga, anket, nagradnih iger, natečajev ali promocij. Take tretje osebe imajo lahko dostop do, shranjujejo in obdelujejo vaše osebne podatke za zagotavljanje teh storitev v našem imenu, v Italiji, vaši državi ali v tujini. Naši ponudniki storitev niso pooblaščeni za uporabo osebnih podatkov za noben drug namen kot za zagotavljanje pogodbenih storitev.

Naše povezane družbe, ki na lokalni ravni upravljajo poslovanje naše blagovne znamko v Italiji in v drugih državah ali na spletu, ter naši poslovni partnerji (franšizojemalci, distributerji), ki upravljajo Prodajna mesta ali spletne trgovine na svojih spletnih straneh, bodo obdelovali vaše osebne podatke v namene upravljanja odnosov s strankami (CRM) kot obdelovalci podatkov po naših navodilih.

    1. Deljenje z ostalimi tretjimi osebami

Vaše osebne podatke bomo morda delili z družbami, ki zagotavljajo izvajanje plačil in kontrolo preprečevanja zlorab, ki delujejo neodvisno kot upravljavci podatkov, da vam zagotovijo spletne prodajne storitve.

V primeru kakršnih koli premoženjskih ali korporativnih operacij (npr. združitev ali prevzem, naša reorganizacija ali likvidacija) bodo podatki o strankah verjetno eno od prenesenih sredstev in jih lahko delimo s katerimkoli našim pravnim naslednikom, v obsegu, ki ga dovoljuje zakon, na podlagi naših legitimnih interesov. Vaši osebni podatki bodo še vedno predmet katere koli prej obstoječe politike zasebnosti, razen če se strinjate z drugačnim urejanjem.

 

Vaše osebne podatke lahko razkrijemo tretjim osebam (i) kadar to zahteva zakonodaja EU ali države članice; (ii) kot odgovor na pravne postopke; (iii) kot odgovor na zahtevo organov pregona, ki temelji na zakoniti podlagi; ali (iv) za zaščito naših pravic, zasebnosti, varnosti, lastnine ali javnosti.

Poleg tega lahko v obsegu, ki ga dovoljuje zakon, posredujemo osebne podatke tudi tretjim osebam v primeru pritožbe o vaši uporabi Spletne strani in kadar menimo, da je treba preiskati, preprečiti ali sprejeti ukrepe v zvezi z nezakonitimi dejavnostmi, domnevno goljufijo, ali če po lastni presoji menimo, da je vaša uporaba Spletne strani nezdružljiva s pogoji Spletne strani.

Celoten seznam imenovanih obdelovalcev podatkov in tretjih oseb, s katerimi se podatki delijo, je na voljo na spodnji kontaktni točki (točka 13).

  1. ZASEBNOST OTROK

Ta Spletna stran je namenjena splošnemu občinstvu; vendar so naše storitve namenjene osebam starim 18 let ali več. Preko spleta kot v Butikih/na Prodajnih mesti vede ne zahtevamo, zbiramo, uporabljamo ali razkrivamo osebnih podatkov, ki jih posredujejo osebe, mlajše od 18 let. V primeru, da izvemo, da smo pridobili osebne podatke otroka, bomo takšne podatke izbrisali.

Če ste mlajši od 18 let, vas prosimo, da se ne registrirate in ne nadaljujte z nakupom in prosite odraslo osebo (npr. starše ali skrbnika), da vam pomaga nadaljevati z zahtevanimi postopki.

  1. HRAMBA, DOSTOPNOST IN PRENOS OSEBNIH PODATKOV

Osebni podatki, ki jih zberemo preko Spletne strani, so obdelani predvsem z elektronskimi ali spletnimi sredstvi, vključno s storitvami spletne analize, ki jih gostijo strežniki naših izbranih ponudnikov  tako v Evropski Uniji (npr. v Nemčiji  in na Irskem za spletne transakcije na Spletnih straneh, ki jih upravljamo neposredno), kot tudi zunaj Evropske Unije (npr. v ZDA za naše naročnine na novice). V Butikih in na Prodajnih mestih se lahko osebni podatki obdelujejo v  fizični obliki. V obeh primerih se bodo osebni podatki hranili v naši centralizirani in varovani podatkovni bazi v Italiji za namene upravljanja odnosov s strankami (CRM) in jo bodo upravljale naše vodje odnosov s strankami in trženjska ekipa v Italiji ter v tujini.

Osebni podatki bodo dostopni samo po potrebi, upoštevajoč  več nivojske kontrole dostopa, pooblaščenemu osebju naših Butikov, Prodajnih mest in lokalnih spletnih trgovcev (npr.: osebje iz digitalnega & IT oddelka, tržnega oddelka, trgovine, uprave in varnostne službe). To osebje je zavezano k zaupnosti in je izrecno imenovano kot osebje, odgovorno za obdelavo, kot to zahteva veljavna zakonodaja. Če ste se privolili v obdelavo vaših osebnih podatkov za namene upravljanja odnosa s strankami, lahko naše osebje in osebje v Butikih, Prodajnih mestih in/ali lokalni spletni trgovec bere, spremeni in posodobi vaše podatke (še posebej osebje za prodajo in trženje). Osebje ima sedež v Italiji ali v tujini in je usposobljeno ter zavezano k zaupnosti. Omenjeno osebje lahko uporabimo za zbiranje, uporabo in razkrivanje podatkov, kot smo jim to sami naročili.

Če moramo osebne podatke prenesti v tujino za dosego namena te Politike zasebnosti, tudi če se zakonodaja o varstvu podatkov razlikuje od zakonodaje, ki velja v vaši državi, skrbimo, da se takšen prenos izvede v skladu z evropskimi standardi za varstvo podatkov, ali drugimi lokalnimi standardi v državi, kjer zbiramo podatke, tako da vaši podatki ostanejo varni in zaupni.

  1. VARNOST IN ZAUPNOST OSEBNIH PODATKOV

Izvedli smo ustrezne ukrepe, ki so namenjeni zavarovanju vaših osebnih podatkov pred naključno izgubo in nepooblaščenim dostopom, uporabo, spremembami in razkritjem. Na primer, ko posredujete kakršnokoli informacijo o naročilu, uporabljamo tehnologijo Secure Socket Layer (SSL), orodje za šifriranje, ki zagotavlja varnost pri prenosu teh podatkov preko interneta. Za vzdrževanje te Spletne strani uporabljamo tudi tehnologijo požarnega zidu, nadzor gesel in druge tehnološke in postopkovne zaščite. Čeprav smo izvedli zgoraj navedene varnostne ukrepe za to Spletno stran, se morate zavedati, da 100% varnost ni mogoča. Osebne podatke zato posredujete na lastno odgovornost. Naša odgovornost za razkritje vaših osebnih podatkov zaradi napak, opustitev ali nedovoljenih ravnanj tretjih oseb, med prenosom ali po njem, je izključena v največjem obsegu, ki ga dovoljuje veljavna zakonodaja. Priporočamo vam, (i) da redno posodabljate svojo programsko opremo za zaščito prenosa podatkov prek omrežij (na primer protivirusna programska oprema) in preverite, ali je vaš ponudnik elektronskih komunikacijskih storitev sprejel primerna sredstva za varnost prenosa podatkov prek omrežij (na primer požarni zidovi in filtri proti neželeni pošti) (ii) da uporabniško ime in geslo za dostop do vašega računa ohranite zaupno in ga ne razkrivate drugim in (iii) da občasno spremenite svoje geslo.

V malo verjetnem primeru, ko bomo mnenja, da je varnost vaših osebnih podatkov, s katerimi razpolagamo ali jih imamo pod nadzorom, ogrožena, vas bomo o tem obvestili, kot to zahteva veljavna zakonodaja, z eno od predpisanih metod (s tem, ko nam posredujete svoj e-poštni naslov, soglašate, da boste takšno obvestilo prejeli v elektronski obliki, na navedeni e-poštni naslov).

  1. PRAVICE V ZVEZI Z OSEBNIMI PODATKI – UPRAVLJANJE VAŠIH IZBIR
    1. Vaše pravice

V vsakem trenutku in brez stroškov, lahko dostopate do vaših podatkov, prejmete vaše elektronske osebne podatke v strukturirani, splošno uporabljeni strojno berljivi obliki in jo pošljete drugemu upravljalcu osebnih podatkov (prenosljivost podatkov), zahtevate popravek, posodobitev, spremembo ali odstranitev vaših podatke (ob upoštevanju izjem, ki se lahko uporabijo). Informacije, ki ste nam jih posredovali, lahko posodobite tako, da nas kontaktirate na spodaj naveden naslov. Za zahteve za brisanje vaših podatkov veljajo veljavne pravne obveznosti in obveznosti hrambe dokumentov, ki veljajo za nas.

Če menite, da obstaja težava s tem, kako obdelujemo osebne podatke, imate pravico vložiti pritožbo nacionalnemu in/ali kateremukoli drugemu organu za varstvo osebnih podatkov v EU ali EEA.

 

Za uveljavljanje teh pravic lahko pošljete zahtevo na e-poštni naslov infoprivacy@weekendmaxmara.com ali po navadni pošti na naslov, ki je naveden spodaj (točka 13). Ko nas kontaktirate, nam prosimo posredujte  vaše ime, e-poštni naslov, poštni naslov in/ali telefonsko številko(-e), da bomo lahko pravilno ravnali z vašo zahtevo.

    1. Pravilnost – ohranjajte osebne podatke posodobljene

Da vam bomo lahko bolje služili, vam priporočamo, da redno pregledujete in posodabljate svoje osebne podatke. Če ste registriran uporabnik, lahko dostopate do vaših osebnih podatkov in jih uredite prek nastavitev uporabniškega računa na Spletni strani; sicer pa nas lahko kontaktirate (glej točko 13), da vam pomagamo pri posodabljanju vaših osebnih podatkov.

    1. Upravljanje vaših izborov v zvezi z neposrednim trženjem in oblikovanjem profila

Če želite preklicati privolitev glede kateregakoli od namenov upravljanja odnosov s strankami (CRM), trženja in/ali profiliranja, ali upravljati z vašimi nastavitvami glede oglaševanja, nam lahko preprosto pošljete zahtevo (glej točko 13), ali upravljate svoje izbire v vašem račun, kot je navedeno spodaj. Enak postopek velja v primeru, da želite preklicati svojo privolitev glede profiliranja.

  1. KALIFORNIJA - PRAVICE DO ZASEBNOSTI

V skladu s členom 1798.83 Kalifornijskega civilnega zakonika, imajo rezidenti Kalifornije pravico zahtevati od podjetja, s katerim ima rezident Kalifornije vzpostavljeno poslovno razmerje, določene informacije o vrstah osebnih podatkov, ki jih podjetje deli s tretjimi osebami za namene neposrednega trženja te tretje osebe in identiteti tretjih oseb, s katerimi je podjetje delilo osebne podatke v predhodnem koledarskem letu. Če ste rezident Kalifornije in bi želeli kopijo razkritih informacij v skladu z zakonom, vas prosimo, da nam pošljete pisno zahtevo. Prosimo vas, da nam omogočite 30 dni časa za odgovor.

  1. HRAMBA PODATKOV

Osebni podatki bodo hranjeni za obdobje trajanja poslovnega odnosa in tako dolgo, kot je to potrebno za namene, ki so opisani v tej Politiki zasebnosti (npr. če se naročite na novice, za čas trajanja vaše naročnine, če imate uporabniški račun, do zaprtja vašega uporabniškega računa). Po poteku tega obdobja, bodo vaši osebni podatki hranjeni samo za namene skladnosti z našimi zakonskimi in regulativnimi obveznostmi (npr. 10 let za računovodske namene, za čas trajanja obvezne hrambe za davčne namene itd.), ali da se nam omogoči, da ohranjamo dokaze o naših pravicah in obveznostih.

Vaši osebni podatki, ki so obdelani za namene upravljanja odnosov s strankami CRM (točka 3.3.), bodo hranjeni dokler ne zaprete vašega uporabniškega računa, oziroma dokler ne prekličete vaše privolitve za obdelavo vaših osebnih podatkov za takšne namene. Osebni podatki, ki se nanašajo na podatke o vaših nakupih in so obdelani za namene trženja in profiliranja, bodo hranjeni omejeno časovno obdobje, v skladu s časovnim obdobjem, ki ga dovoljuje veljavna zakonodaja; po izteku tega roka bodo osebni podatki izbrisani ali trajno anonimizirani.

  1. NAŠA POLITIKA GLEDE PIŠKOTKOV IN PODOBNIH PROCESOV

Če želite več informacij o piškotkih in o tem, kako vklopiti ali izklopiti piškotke, weekendmaxmara.com/info/site-info/cookie-policy.

  1. POVEZAVE, OGLAŠEVALCI, SPONZORJI & OGLASI

Ta Spletna stran lahko vsebuje povezave do naših različnih lastnih spletnih strani, ali spletnih strani, ki jih nadzorujemo, pa tudi povezave do spletnih strani tretjih oseb. Če se odločite, da boste posredovali vaše osebne podatke na katerokoli od tako povezanih spletnih strani, bodo podatki podrejeni politikam zasebnosti ter varnostnim praksam takih povezanih spletnih strani – vključno s Spletnimi stranmi, ki jih vodijo in upravljajo naši pooblaščeni distributerji, razen v zvezi s podatki, ki jih naši distributerji zbirajo na Spletnih straneh za namene upravljanja odnosov s strankami (CRM), kjer je objavljena naša politika zasebnosti – in jih ne ureja ta Politika zasebnosti. Seznanite se s temi drugimi politikami zasebnosti, ker nismo odgovorni za, ter nimamo nadzora nad podatki, ki so bili posredovani ali zbrani, uporabljeni, razkriti ali kako drugače obdelani na spletnih straneh tretjih oseb.

  1. UPRAVLJALEC OSEBNIH PODATKOV – KAKO NAS KONTAKTIRATI

Za namene te Politike zasebnosti in obdelave podatkov, ki so v njej opisane, prosimo upoštevajte, da  »mi«, »naš«, »nas« pomeni Max Mara Fashion Group S.r.l. s sedežem na Via Pietro Giannone, 10 - 10122 Turin, Italija. Kot holdinška družba in končni imetnik več blagovnih znamk preko svojih podružnic, vključno z »Max Mara«, je družba upravljalec osebnih podatkov (kot je opredeljeno v Uredbi (EU) 2016/679), ki so zbrani v Butikih, na Prodajnih mestih in/ali na Spletnih straneh v Italiji in v tujini, za namen upravljanja odnosov s strankami (CRM) v skladu s točko 3.2. in 3.3. Družba je imenovala pooblaščenca za varstvo podatkov, na katerega se lahko naslovijo vprašanja ter ki sprejema pritožbe v zvezi z obdelavo osebnih podatkov za namene upravljanja odnosov s strankami (CRM). Pooblaščenec za varstvo podatkov se nahaja na Via Pietro Giannone 10, 10122 Turin (Italija), e-poštni naslov: dpo@mmfg.it.

Upravljalec osebnih podatkov, zbranih v lokalnem Butiku, na Prodajnem mestu in/ali na lokalni Spletni strani za namene povezane s prodajo, v skladu s točko 3.1. je [Weekend Max Mara blagovne znamke] Butik, Prodajno mesto ali spletna trgovina, v kateri izvedete nakup in/ali, ki je zbrala vaše podatke. Lokalni prodajalca je lahko zavezan k obdelovanju vaših osebnih podatkov v skladu s pravili o varstvu osebnih podatkov, ki veljajo v državi, kjer se nahaja. Kljub temu, razen v primeru kakršnegakoli nasprotujočega obveznega pravila, ki velja v tej jurisdikciji, je lokalni prodajalec zavezan obdelovati vaše osebne podatke v skladu z načeli, navedenimi v tej Politiki zasebnosti.

  1. POSODABLJANJE POLITIKE O ZASEBNOSTI – OBVESTILA

Pridržujemo si pravico, da po lastni presoji spremenimo, prilagodimo, dodamo ali odstranimo dele te Politike zasebnosti kadarkoli tako, da objavimo takšno Politiko zasebnosti na tej strani Spletne strani in posodobimo datum »Zadnja sprememba« spodaj. Vaša odgovornost je, da pregledate to Politiko  zasebnosti na vsake toliko časa in se tako seznanite z vsemi spremembami, ki smo jih naredili. V nekaterih primerih vas lahko dodatno obvestimo o vsebinskih spremembah te Politike zasebnosti tako, da podamo izjavo na domači strani te Spletne strani ali za registrirane uporabnike tako, da jim pošljemo e-poštno obvestilo, ali tako da dodamo obvestilo na stran njihovega računa. Če sprejmete tako spremenjeno Politiko zasebnosti s »klik sprejemom« v takem e-poštnem sporočilu ali obvestilu na strani vašega računa (na voljo, če je to potrebno za upoštevanje veljavnih zakonov), ali z dokončanjem nakupa na Spletni strani ali v katerikoli trgovini po spremembi te Politike zasebnosti, ali kako drugače z uporabo ali posredovanjem podatkov na Spletno stran po objavi spremenjene Politike zasebnosti, se strinjate s tako spremenjeno Politiko zasebnosti. Kot posledica sprememb ne bo izvedena nobena obdelava vaših osebnih podatkov brez vašega izrecnega soglasja, če tako zahteva veljavna zakonodaja.

Za vse prejšnje različice Politike zasebnosti, prosim obiščite to stran  weekendmaxmara.com/info/site-info/cookie-policy.

ZADNJA SPREMEMBA

Ta politika zasebnosti učinkuje od 25. 05. 2018